Most Important Long-Term Equity Investment Checklist: “Compound interest is the eighth wonder of the world. He who understands it earns it … One who doesn’t pay it.” – Albert Einstein.
Hi,
I hope you are well aware of the magic of compounding and the return that compounding can bring to you. Since you landed on this page, I assume that you also want to become one of the beneficiaries of compounding.
As we know, compounding works in the long term, and one of the best ways to reap its monetary benefits is to have a long-term equity investment.
We have a lot of examples of people making a fortune in long-term investment and many more people losing huge amounts in long-term investment.
Yes! It’s true! Not all long-term investments will fortune makers, but the ones who are already successful in long-term investment have some common investing traits and strategies. It is that similar approach we are going to look at in this article, too.
1 Introduction to the Most Important Long-Term Equity Investment Checklist.
There are many ways to define long-term investment. It can be either time-wise long-term investment or gaining hefty profit. Either way, the main Motto of long-term investment is to give ample time to your investment and book multifold profit.


As you can compare image(a) VS image(b). An investor has to stay 3 to 4 years or just 1 year to see returns on investment. Therefore, the long-term investment time frame could be anywhere from one year and above. What matters is how well you select your stock and when you invest in it.
As you are clear with the time frame, now it’s up to you how much position or investment you can hold for such a period. Remember that long-term investment asks for patience, handling market volatility, managing frequent news impacting your investment, and evaluation of company reports regularly. Simply buy and hold is probably not the case anymore. Long-term investment requires a well-evaluated stock to invest in and at the right point or levels. So stay with us; further, we are going to discuss the same.
2 Stocks to buy for long-term investment.
A very basic question you must ask yourself is: What is your motto behind the Most Important Long-Term Equity Investment Checklist?
It can be for growth / regular income/retirement fund or simply to beat inflation. Depending on your Moto, you should invest accordingly.
E.g.. For growth, you would require stock with high growth potential in the upcoming year. Like emerging sectors or industries going to profit from government policies, etc.
Regular income can be achieved through well-established stocks that have a brilliant history of dividend payout, etc.
Investing in companies of sectors dealing with regular and ever-increasing consumption in the economy can help to beat inflation.
Since equity investment is risky, pension funds or retirement funds are advised to be invested with safer instruments like an index fund, bonds, or fixed deposit directly.
With a clear Motto for long-term investment, you can focus on the theme and idea you want to invest in. Let’s understand the different types of themes and ideas involved,
Theme | Idea |
Electric Cars | solar plates restoration gadget run completely on solar Banks providing loan for solar plate installation |
Solar Energy | solar plates restoration gadget run completely on solar Banks providing loans for solar plate installation |
There can be a single theme with an N number of ideas. Depending on your view, you can choose a company that is dealing in your ideas and can further evaluate them based on different parameters discussed below:-
I) Understanding business:-
With a clear Motto and idea to invest in, you would have sorted some companies. Now it’s time to understand
a) Company work:-
In which sector and Products does the Company deal? What is the business model of the company? Analyzing the economy in which the company deals.
You can understand it better by knowing more about company products, services, and business models.
b) Future demand:-
Understand the products and services of companies and match them with your idea. You can analyze whether the demand for this product will increase, decrease, or remain stable in the future.
c) Competitive edge:-
For any company to remain in business, it must have a competitive edge over other competitors. Find out what such an advantage of the company. E.g.. Pidilite has a business monopoly in adhesive manufacturing.
d) Consumer feedback:-
It can give you a very good idea of the company’s products. The more the consumer is satisfied, the more the chance that the business will sustain and perform in the long run.
e) Record:-
Analyzing records gives you a clear picture of the company’s performance in the past, and companies with good past performance are likely to perform well in the future too.
f) Management:-
“A key to achieving success is to assemble a strong and stable management team.” – Vivek Wadhwa
The most important part of any company is its management. You can see how well the company is managed by the CEO, promoters, and stakeholders in the past.
II) Understanding risk:-
Every investment comes with a risk. It can be either systematic or nonsystematic.
The systematic risk:-
It includes factors that can affect the overall market. eg, global recession, Interest rates, etc.
Nonsystematic risk:-
Such types of risk are only related to a particular industry or sector. This can be from a peer group, expansion risk, fall of demand, increase in the price of raw material or HR required, changes in government policies, etc.
While evaluating a stock, the risk involved with a particular company has to be taken into consideration.
III) Analysing stock:-
Till now, we have tried to understand the basics of business in the qualitative term. But as investors, we should quantify our knowledge. And for this, you must learn or understand some basic skills required for analysis:-
a) Basic of profit and loss statement:-
The profit and loss statement gives you an overall picture of the revenue and expenses of the company. It helps to analyze the income and expenditure of the company. You need to learn various terms like EBIT, EBITDA, PBT, PAT, etc.
b) Understanding balance sheet:-
It contains data related to the assets and liabilities of the company, which helps to analyze the financial health of the company. The company’s net worth, debts, etc., are available on the balance sheet.
c) Cash flow:-
Having income and cash flow are two different things. The company shows its income when sales occur, but cash flow is registered when payment is made.
So, companies having steady cash flow can invest in real-time or pay dividends and debts, but if it is hard for the company to get back payment regularly (eg, loans provided by banks), then it can affect the financial health of the company in the long run.
d) Shareholding pattern:-
Generally, companies where promoter increases their stake create positive sentiments regarding stock. As promoters know much more about industries and their plans, their increase in stake can directly connect with companies’ growth.
But selling by promoter does not simply mean the company is going in turmoil. The promoter can sell stakes for various reasons like the need for cash, disinvestment, diversification of investment, book profit, personal use, etc.
e) Corporate action:-
If the company has a good track record of giving dividends and bonuses, it indicates that the company is in a healthy financial position.
f) Industry analysis:-
The points discussed above are some key observations that can help you to filter out stocks. But to follow a more systematic approach in analyzing stock, one can learn analyzing strategies like:-
Political, economic, social, cultural, technological, legal, and environmental analysis (PESTLE)
Boston Consulting Group analysis (BCG)
Structure conduct performance analysis (SCP)
Michael Porter 5 force model
Filtering the stocks you have selected from the above-mentioned criteria will give you a few high-quality stocks to watch out for. Now you have answered the question of what to buy for long-term investment. but still, it’s half the work. The other half is to decide when to buy for long-term investment, which we will discuss further.
3) When to invest for long term investment.
Hope you have successfully evaluated some stocks to invest in for the long term. But the main point of action is at what level or price you should buy it to maintain a good risk-reward ratio. In general, you can follow two methods for long-term investment:-
- value investing
- Technical analysis for investing
I) Value investing
Such a type of investment strategy focuses on buying undervalued stock compared to its intrinsic value. Value investors like Warren Buffett, Rakesh Jhunjhunwala, Michael lee-chin, etc.
a) Finding intrinsic value:-
The best way to find out or evaluate the intrinsic value of the company is through statistical calculation by fundamental analysis. Various tools such as
Price to earning ratio (P/E)
Return on equity (ROE)
price to book value (P/BV)
Earnings per share (EPS)
dividend per share(DPS), etc., are used to analyze intrinsic value.
You can also refer to “The little book of value investing by Christopher brown” to learn more about value investing. Most Important Long-Term Equity Investment Checklist.
b) Timing for investment:-
The most widely used practice to invest is to enter when stock prices are half or two-thirds of the intrinsic value. An important factor in investment is that you have to wait for the right opportunity. It can even take several years to give you the right opportunity to invest.
II) Technical analysis for investing:-
The technical analysis mainly focuses on finding support and resistance. One of the Most Important Long-Term Equity Investment Checklists. The tools of technical analysis are applied directly on charts, hence, they can give you very reliable support points to buy. Some various tools that you can use for deciding entry are:-
200-day moving average
Trend line
Bollinger Band
Fibonacci retracement
The timing for investment in technical analysis is generally based on a 60% to 80% retracement from the top for long-term investment. You can also refer to the Fibonacci treatment level to find it below the value zone.
4) Money management for long-term investment:-
Our capital has limitations. We cannot invest all our time in every opportunity that comes to us. So, we have to manage our capital accordingly. One of the Most Important Long-Term Equity Investment Checklists.
I) Capital Allotment:-
You can manage your capital as per requirements shown below:-
Cash to invest in time of golden opportunity eg, 2008,2020 falls | Investment in future opportunity | Cash to invest in time of golden opportunity, eg, 2008,2020 falls |
II) Diversifying portfolio:-
Diversification is key to reducing risk. Try to diversify your investment in different themes/sectors/indexes and ideas (companies) as much as possible. One of the Most Important Long-Term Equity Investment Checklists.
5) Final word:-
In the world of investment, what to buy is easily available. You can do your research or get an idea from friends, the news, an investment advisor, a financial analyst, etc, but trade execution and Capital Management are the most important things that you need to do yourself.
The information provided here is completely for educational purposes. Before taking any investment-related decision, please consult your financial advisor.
Happy trading and investing! Hope you understand the Most Important Long-Term Equity Investment Checklist.
FAQ on the Most Important Long-Term Equity Investment Checklist.
What is the time frame for long-term investment? Most Important Long-Term Equity Investment Checklist?
It could be anything from one year and above. Generally, monthly charts are used to determine trends, and weekly charts are used for trade execution in long-term investments.
Theme for long-term investment?
Private banking,
FMCG
Transport and logistics
Chemicals
Education from
Electric vehicle
IT sector
Insurance
Books on value investing?
The Intelligent Investor by Benjamin Graham
The little book of value investing by Christopher brown
Value investing and behavioral finance by Parag Parekh
Common stock and uncommon profit by Philip Fisher
Technical analysis book for long-term investment? Most Important Long-Term Equity Investment Checklist
Secret for profiting in bull and bear market by Stan Weinstein
Technical Analysis by Jack Schwager
Technical analysis explained by Martin Pring
Long-term investment instrument?
Stock
ETF
Bonds
Mutual fund
Commodities
Real estate
Fixed deposit
Currency
Recurring deposit
Pension fund/Provident fund